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TIPS & TUTORIALS Archive

How HR Management Software Can Improve Employee Engagement?

With the increasing trend of remote work, HR management software has become increasingly important in maintaining a cohesive and engaged workforce. It automates HR administrative tasks, streamlines communication, and payroll processes, and enables personalized and interactive experiences for employees. Using this software, employees can have a quick view of their administrative benefits such as leave

9 Effective Ways to Build Excellent Links

Modern marketing campaigns must include link building. It is one of the most effective strategies and can bring in a great deal of visibility to your website. Link building is also a very important ranking factor. Google decides whether it can trust a website based on inbound links from high-authority sources. Business owners often find

How to Maximize Your Social Media Presence

In today’s digital age, social media is an integral part of most people’s lives. From sharing our daily experiences to keeping up with friends and family across the world, platforms like Facebook, Twitter, and Instagram have revolutionized the way we communicate and connect. However, social media isn’t just about staying in touch with loved ones.

Create a Marketing Brochure That Gets Results

Brochures are a valuable marketing tool for businesses. They can be single- or multi-folded pieces of paper, and their sizes and shapes vary. However, with the rise of the digital age, there are also digital variants (most often resembling a pamphlet or an A4-size piece of paper.) Brochures are often used interchangeably with pamphlets and

13 Digital Marketing Trends to Follow in 2023

As we look forward to saying goodbye to 2022 and begin welcoming 2023, it’s an ideal opportunity to reflect on the most significant changes in search and consumer behavior and to plan our major digital marketing initiatives for the coming year. In 2023, it’s exciting to imagine what’s in store for the future. If you’re

How to Identify a Brand Character for Your Company

Every business owner wants to create a unique identity and stand out of their competitors. Establishing a good brand reputation in the market by delivering high-quality products, services and robust customer support can be challenging. To develop a brand, you need to focus on certain aspects such as a unique business name, logo and brand

5 Conversion-Centric eCommerce Design Examples for 2023

In the era of 5G internet, fast-paced online shopping, and an infinite number of alternatives for shoppers, your eCommerce website gets not more than 50 milliseconds to make a good first impression. It is inevitable to focus on conversion-centric design elements that guarantee meaningful growth in your business. A conversion-centric design focuses on creating experiences

How to Use Social Media to Market your App

We are in the social media era. Around 3.8 billion people use social media to stay updated about fashion, styles, brands, family and friends, and news and events. Facebook, Twitter, and Instagram are changing their fundamental nature. From entertaining people, they are now a shopping hub. Last year, almost half of the internet users in

SaaS SEO: The Definitive Guide For 2023

Introduction Even for skilled entrepreneurs, starting a SaaS business is a constant uphill battle. Any software as a service (SaaS) business relies on organic traffic, which passively brings in quality inbound prospects at no expense. Potential SaaS entrepreneurs use paid search ads and social media marketing to promote their goods. Rising paid advertising costs hurt